Turn Your Own Hair Into a Ponytail Holder With This AMAZING Aquage Product

(Thinkstock, Aquagez)

We witnessed Aquage haircare co-founder Luis Alvarez perform some hair sorcery during a demonstration for his line today. He created a gorgeous, textured ponytail without using a hair elastic. Or even securing it with bobby pins!

Here's what went down.

After looping model Samantha's hair into a loose, half-up style, he took a few strands, wrapped them around the base of her locks, spritzed his impromptu ponytail holder with Aquage's Working Spray (about $18 at independent salons, find the closest one here), and clamped down on it with a hair straightener for a few seconds.

Side view!

She basically looks like she stepped out of a Botticelli painting with this hairstyle, right?

Let's all try it! It instantly ups the fanciness of any ponytail, and it'll stay put until you wash the Working Spray out.
I'm the Senior Associate Editor at StyleBistro. Follow me: Google