(Source: Our Dancing Daughters; Metro-Goldwyn-Mayer)
To Get A Bob Was A Massive Deal
While nowadays we see the bob haircut as a flirty style that the flappers came up with, during the 1920s it was seen as an epidemic. It was the equivalent of every woman shaving her hair off bald today — it was shocking and, more than that, it was symbolic.

Hair was seen as a symbol of womanhood, and wanting to distance themselves from the stuffy gender roles of their Victorian mothers, flappers hacked off their hair to show that they were independent and modern. People were so terrified of this kind of societal restructuring that they started lashing back — doctors began publishing studies that "proved" getting a bob would lead to serious back aches or baldness, husbands started divorcing wives who went to the parlor, and employers like Macy's and Aetna began firing workers en masse. (The employment manager of Aetna went on record, saying, “We want workers in our offices and not circus riders!”)
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