Would You Buy a $200 Bra Dryer?

Would You Buy a $200 Bra Dryer? (BraDryer.com)

Today in very expensive gadgets that only serve one function: A Los Angeles engineer named Alexander Farennikov has invented a boob-shaped dryer designed specifically for padded bras, The New York Daily News reports.

The contraption, called the "Bra Dryer 2.0" (a 2009 version never made it into production), uses infrared light to zap moisture from undergarments in about 20 to 30 minutes.

“The idea actually came from a female friend who asked why it’s such a problem drying bras,” Farennikov, 35, said. “She said it’s always a hassle.”

Okay, so if you throw a super-complicated padded bra topped off with lace and beads (I don't know, Farennikov mentions beads.) into the dryer on full blast it's probably going to come out a little misshapen. But that's what the delicate cycle is for! Or you could, you know, hang your bra on your shower rod and wait 10 hours or so for it to dry. Or not buy bras with ten inches of padding — the pad-less ones dry much faster.

Farennikov's reasoning reminds me of those infomercials where the actors find doing very ordinary things extraordinarily difficult. "Chopping vegetable is so hard! (Tries to cut a carrot using the handle of the knife instead of the blade. Tries to cut the knife using a carrot. Picks up the knife by the handle, brings it down on finger, winces in pain.)"

But, if you have cash to burn and you're the type of person who, when you want something, wants it immediately — oh, and if your roommates/significant other won't be freaked out by the presence of a pair of metal boobs in your apartment — the Bra Dryer 2.0, which comes in sizes A through H, hits shelves next year for $200.
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