If we close our eyes and concentrate, we can just hear the screams of teenage girls as they rush to the malls in search of Justin Bieber's new perfume, Someday. Justin must have heard them loud and clear on Thursday, when the young star was mobbed in New York as he officially launched his signature scent at Macy's in Herald Square.
Although the setup was incredibly girly with a backdrop of purple and a magnified closeup of Justin's face, he still gamely posed for pictures with a large version of his pink, heart-embellished perfume bottle. That being said, we'd probably be smiling too if our bank accounts were about to double from the sales of our perfume. The scent itself is a "fruity gourmand" blend that'll likely appeal to teenage girls.
Someday by Justin Bieber is available online and in stores now. Shop at JustinBieberSomeday.com.
Watch Justin Bieber's Someday commercial here:
Check out Justin Bieber's lookbooks on StyleBistro: