(Photos courtesy of Material Girl)
As much as we adore Taylor Momsen's reckless pantsless ways, you have to admit she was a bit too edgy for a line aimed at teenage girls. Enter Kelly Osbourne—style darling and the new face of Madonna and Lola Leon's Material Girl line for Macy's.
Her ad campaign has just been released and it's chock full of perky club kid sassiness. Bright colors, boomboxes and socks with pumps give the ads a playful vibe. But worry not, there's just enough edge to keep the teens feeling cool. The ads were shot in New York's East Village—Madonna's old stompin' ground—by photographer Brooke Nipar. Kelly does a killer job representing and we hope they keep her around for a while!
What do you think of Kelly's Material Girl ads?
Check out Kelly Osbourne's Lookbooks on StyleBistro: